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3 MIN

behavioural economics human brands IFA Panasonic Sony Xperia

IFA - KEEP THE HUMAN IN THE MACHINE, AND THE DOG

If you work in consumer-facing technology, then IFA will need no introduction. If you don’t it’s still a fascinating insight into technology, brands and what is and isn’t connecting with people.

Neil Davidson
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3 MIN

social media behavioural economics human brands

Instagram’s ‘Caught Up’ feature: a useful behavioural nudge or another way to increase screen-time?

At last year’s Advertising Week in New York, Facebook’s Global Creative Director Andrew Keller told us:

Laura Shephard

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HeyHuman is an independent integrated agency focused on brand, content, social and experiential. We help clients build Human Brands. Human Brands recognise that the relationships between people and brands have changed and therefore think and behave differently. Our approach is MindKind, through focusing on brand relationships, human behaviours and brain-friendly content.

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